"Buy these and throw away your crappy socks that are 5 for $15 dollars"
Smartwool socks take a couple years for you to understand why they are $13-$25 a pair. Why because in 2 years, 5 years, 10 years your probably still pulling those socks out of the drawer and putting them on. I bought five sets nine years ago right before my hiking trip to Ireland and I have one pair left. Where did the other pairs go? I can truly tell you I have lost them are left them at a run or in a locker room by accident. I never had one rip, tear, fall apart. It took me a few years of me watching the white cheap socks be thrown away while the smartwool socks stayed year after year.