No joke. I have never before found a beanie that I could stand to wear for more than about twenty minutes before it's falling off or causing my brain. Today alone, I have worn the Totem for six hours. And I'll probably wear it again tomorrow.My ears hurt a little, but that's only because I have huge ears -- and I can't blame OR for that. Well, I could... but it wouldn't really help anything.I wore it while riding my motorcycle in the winter (40º high today), and while my nose felt like an ice-cube, my big-ol' Dumbo ears were nice and toasty.The micro-fleece liner is sewn perfectly, so the stitching won’t bother you, and with the rest made of wool, this thing will last.